In this episode of America Builds Better, Jared Ledford sits down with Gary Reichart, CEO of Shield Wall Media, to kick off our Builder Show Series (1 of 6) leading up to the Post-Frame Builder Show in York, Pennsylvania.
This conversation goes beyond the typical trade show talk. It’s about how real relationships are built in this industry, why that matters more than ever, and how events like the Builder Show create opportunities that simply don’t happen anywhere else.
We cover:
⦿ What makes the Builder Show different from traditional trade shows
⦿ Why relationships — not transactions — drive long-term success
⦿ How builders, dealers, and contractors should approach industry events
⦿ The role of media, education, and connection in shaping the future of construction
⦿ Why getting in the room still matters in a digital-first world
If you’re in post-frame, steel buildings, sheds, or construction — this is a conversation that will shift how you think about growth in this industry.
📍 Join us in York, PA — June 10–11, 2026
The Post-Frame Builder Show is where the industry comes together.
🤝 Powered By:
IdeaRoom (Title Sponsor)
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DEFYNED SEO
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Shield Wall Media
🌎 https://shieldwallmedia.com
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💬 Get out in your communities and do something good for somebody else — it will make you feel better.
This is America Builds Better — where the industry talks back.
